My name is Stefano Zaborra, founder of Squarematters Visual Communication. I am born and raised in Italy and educated in London at the London College of Communication.

In 2010 I first founded Squarematters in London. The past decade, I have had the pleasure to live and work in several cities across Europe, eventually leading me to Rotterdam, where I am based up to today.

Brand Identity design

I develop brands that are not only good-looking, but also functional and resilient. Aspects I pay great attention to are the long-term scalability and consistency of the brand. My work for Sana Commerce and Criptick Analyses are great examples. I am also all about building efficient brands through automation and templatization—empowering employees across different teams to produce high-quality design assets. Learn more about my approach here.

UI & web design

I design interfaces and other web-based products that are thoughtful and engaging. Criptick Analyses (2021) and Umind Community App are a few examples. Although my expertise is limited to UI front-end design, wireframing and app concept design, I do have a lot of experience working with developers and data specialists, allowing me to realise outstanding digital products, such as the Montura Webstore that I created in collaboration with Italian web agency Develon.

Design for print

I design printed material such as books, whitepapers, brochures, brand merchandising, company booths (for events), posters and more. See for example my work for PostNL Belgium and LC Packaging.

Advertising & Corporate promotion

I develop captivating advertising campaigns for my clients that include paid promotion (Google ads) and social media strategies. See for example my work for Moonblocks, Sana Commerce and AdLocker Advertising Agency. I am particularly passionate about creating animated promotional content, such as for PostNL Belgium.

Get in touch

Would you like to get in contact and work together?

I am always on the lookout for new challenges and love to extend my network. If you would like to know more about my services or simply exchange ideas, please don’t hesitate to contact me, or to schedule a discovery call.